Few things can make a man happier than a growler filled to its brim – cap turned tightly on, tape sealing off the sudsy, delicious nectar within. Guys, that’s fresh beer in there; liquid poetry. In other words, it didn’t go through the bottling or canning process, followed by being cased up, taken by truck to a distributor, then redistributed to a liquor store or supermarket to sit on the shelf and wait for someone to lay claim. The golden liquid inside this simple glass growler was brewed and then kegged at the brewery before being poured gently into your waiting vessel. It is the freshest of beer one can buy, and it then awaits your thirst and whim.
But beware: if one buys such a growler – which gets its name from an unknown, generations-old source who coined the term “rushing the growler” for bringing home a bucket of beer from the local tavern – the beer will not stay carbonated as if it were in bottle or can. Much like the beer in those steel pails of long ago, the beer inside your glass jug will also go flat quickly, and that process will be hastened once the seal is broken. This would indeed be a tragic turn.
But do not think of this as misfortune. Because not only does the growler bring you fresh beer at a discount – usually anywhere from $9 (at Apocalypse Brew Works) to $13 for 64 sparkling, delicious ounces, depending upon the brewery – it also provides its own reason to drink it all soon. For, once opened, within two, maybe three, days the growler’s contents will surely be flat. So if your significant other asks you a silly question such as, “Are you really going to drink that entire jug of beer?”, your ready answer can be, “If I do not drink it post haste, it will surely spoil. And I do not wish to be wasteful.”
So rush forth and drink heartily. Fill your growler at the local brewery of your choice and enjoy this fresh bouquet today, for tomorrow is not a guarantee.